Should you build a product in this niche? An answer from the numbers: search demand, competitors, napkin economics and what to build first.
Updated · How TGGET measures a niche
Verdict · confidence: high
The niche shows declining demand (-19% YoY) and high competition in the App Store, dominated by general travel giants. However, specific sub-niches like EV planning and delivery logistics have lower competition and clear commercial intent. The decision is 'maybe' because while the broad market is saturated, targeted entry into underserved segments (EV, delivery) offers a viable path with moderate economics. Success depends on avoiding direct competition with general map apps and focusing on specialized features.
| Factor | Value | Level | Score |
|---|---|---|---|
| Demand | 1,300 searches a month | medium | 0 |
| Change over a year | -19% over a year | stable | 0 |
| App store | 10 of 48 apps with 10,000+ ratings, median 1,470 ratings | contested | 0 |
| Search results | 1 of 3 checked search results are weak, 0 strong | mixed | 0 |
| Paid traffic | $6.38 a click, people pay in this niche | medium | 0 |
Sum of scores: 0. The verdict is computed by rules from the numbers of the research; its explanation is written by the model.
Source: TGGET, researched on 29 September 2026.
Entry point: None of the checked phrases has weak search results.
Positioning
Specialized route planning for EV drivers and delivery professionals, focusing on charging stops and multi-stop optimization.
For whom:
Main job: Plan efficient routes that account for specific constraints (EV range/charging, multiple delivery stops) to save time and money.
Platform
IOS+ANDROID
Monetization: Freemium SaaS · 3 competitors have pricing (ezrouteplanner, routexl, route4me), suggesting willingness to pay for advanced features.
1I can't find charging stations along my planned route or they are broken. strong
Evidence: Cluster 'ev route planner app' (140 searches) and 'best ev route planner app' (90 searches) indicate specific intent for EV needs.
What the product does: Integrate real-time EV charging station data and filter by compatibility/availability.
2Planning multiple delivery stops is tedious and manual. strong
Evidence: Cluster 'delivery route planner app' (90 searches) and 'best route planner app for delivery drivers' (70 searches) show B2B intent.
What the product does: Automated multi-stop optimization with drag-and-drop interface and export capabilities.
3General maps don't optimize for specific vehicle types (bikes, RVs). medium
Evidence: Clusters 'bicycle route planner app' (390 searches) and 'rv route planner free app' (30 searches) show niche demand.
What the product does: Vehicle-specific routing profiles (avoiding highways for bikes, low bridges for RVs).
| Feature | Pain | Priority | Why |
|---|---|---|---|
| EV Charging Route Planner | №1 | must | Addresses high-intent EV searches (140+ searches) with low direct competition in top SERPs. |
| Multi-Stop Delivery Optimizer | №2 | must | Targets commercial intent (90 searches) and B2B users willing to pay for efficiency. |
| Vehicle Profile Selector | №3 | should | Captures niche traffic for cycling (390 searches) and RVs (30 searches) with lower competition. |
| Competitor | Type | Pricing | App | Score |
|---|---|---|---|---|
| ezrouteplanner.com EZRoutePlanner – Fastest Route Planner | EZRoutePlanner | SaaS | yes | no | — |
| planner.myrouteonline.com Route Planner App for Better Route Optimization - MyRouteOnline | site | no | no | — |
| routexl.com RouteXL - fastest route with multiple stops | SaaS | yes | no | — |
| route4me.com Best Route Planning And Route Optimization Software | SaaS | yes | no | — |
| TripIt: Travel Planner TripIt Inc | App Store | free | yes | 4.8 · 311,040 |
| Wanderlog - Travel Planner Vacation and Travel Planner App LLC | App Store | free | yes | 4.9 · 35,541 |
| MapXplorer: GPS Maps & Radar GOLDLAB APPLICATIONS YAZILIM VE BILISIM ANONIM SIRKETI | App Store | free | yes | 4.5 · 34,169 |
| Bike GPS: Ride route tracker Innostart Informatikai Fejleszto KFT | App Store | free | yes | 4.7 · 26,766 |
| Footpath Route Planner Half Mile Labs LLC | App Store | free | yes | 4.8 · 22,110 |
Price
$9.99/month for Pro features
Competitors like route4me and ezrouteplanner offer paid plans, indicating a market for premium features.
Does it add up
Positive if retention holds. LTV ($119.82) > CAC ($63.80), but high CPC requires careful targeting.
Customer acquisition cost
$63.80 (Assuming 10% conversion rate from paid search click to paid user)
Paid search: CPC $6.38 · bids $1.78–$6.87 · competition: Moderate
Revenue per customer
$119.82 (Assuming $9.99/mo price and 12-month retention)
Assumptions to validate:
Product · 19 · 3,800
route planner app (1,300) · bicycle route planner app (390) · cycle route planner app (390) · footpath route planner app (320) · motorcycle route planner app (170) · multiple destination route planner app (170)
Commercial · 4 · 500
free route planner app (320) · running route planner app free (110) · rv route planner free app (30) · free route planner app for delivery drivers (40)
Comparisons · 17 · 1,000
best route planner app free (210) · best route planner app (260) · best ev route planner app (90) · best motorcycle route planner app (50) · best route planner app for delivery drivers (70) · best rv route planner app (40)
home · Core
title: EV & Delivery Route Planner App (31)
H1: Plan Efficient Routes for EVs and Deliveries
description: Optimize your EV routes with charging stops or plan multi-stop delivery routes. Save time and money with our intelligent route planner. (135)
route planner app · ev route planner app · delivery route planner app
Avoid competing for generic 'route planner' against giants; focus on EV and delivery modifiers.
feature · Product
title: EV Charging Route Planner (25)
H1: Find Charging Stations on Your Route
description: Plan your EV road trip with real-time charging station data. Ensure your route is always charge-ready. (102)
ev route planner app · best ev route planner app
Target high-intent EV users who are underserved by general map apps.
comparison · Comparisons
title: Best Route Planner Apps for Delivery (36)
H1: Top Route Planner Apps for Delivery Drivers
description: Compare the best route planner apps for delivery drivers. Find the right tool for multi-stop optimization. (106)
best route planner app for delivery drivers · best free route planner app for delivery drivers
Capture commercial intent users comparing solutions before buying.
| Topic | Format | When | Phrases |
|---|---|---|---|
| How to Plan an EV Road Trip | guide | Summer (June-August) | ev route planner app · best ev route planner app |
| Multi-Stop Delivery Optimization Tips | article | Year-round | delivery route planner app · route planner app multiple stops |
Use our multi-stop optimizer to add destinations, then drag to reorder for the most efficient route.
Yes, our EV planner integrates real-time data to show available and compatible charging stations.
Name: RoutePlanner: EV & Delivery (27/30)
Subtitle: Plan EV & Multi-Stop Routes (27/30)
Keywords: ev route,charging,multi stop,navigation,gps,map,planner,optimizer,logistics (75/100)
Category: Navigation
Promotional text: Optimize your EV routes with charging stops or plan efficient multi-stop delivery routes. Save time and fuel.
Screenshots:
Name: RoutePlanner: EV & Delivery (27/30)
Short description: Plan EV routes with charging stops and optimize multi-stop delivery routes. (75/80)
Key phrases: route planner, ev route, charging station, delivery, multi stop, navigation, gps, map, optimizer, logistics, road trip, bike route
RoutePlanner is the ultimate tool for EV drivers and delivery professionals. Plan efficient routes that account for charging stations, traffic, and multiple stops. Features include real-time EV charging data, multi-stop optimization, and export capabilities. Perfect for road trips, delivery drivers, and logistics managers.
The research has no Google Play data: recommendations rely on queries and the App Store.
Benchmarks: 4.5+ (Targeting median 4.8 from top competitors like TripIt) · 100+ (Starting point to gain traction in a high-competition store) · Localizations: en, de, fr, es
| Name | .com | .app | App Store | Why |
|---|---|---|---|---|
| RoutePlanner routeplannerapp | taken | free | free | Directly matches core keyword 'route planner app'. |
| EVRoute evrouteplanner | taken | free | similar exists | Targets high-intent EV niche. |
| MultiStop multistoproute | free | free | similar exists | Highlights key feature for delivery users. |
| ChargeRoute chargerouteplanner | free | free | free | Combines EV charging and routing. |
| DeliverPath deliverpath | taken | free | free | Clear B2B delivery focus. |
Domains checked via RDAP, names via the App Store. Check trademarks before registering.
Plan Smarter Routes for EVs and Deliveries
Optimize multi-stop delivery routes and find charging stations on the go. Save time, fuel, and money.
Yes, basic route planning is free. Pro features for EV charging and multi-stop optimization are available via subscription.
Basic maps work offline, but real-time charging and traffic data require an internet connection.
| Channel | What the data supports | First step | Effort | When |
|---|---|---|---|---|
| Google Ads Paid traffic | CPC $6.38 for 'route planner app' with moderate competition. High intent for EV and delivery keywords. | Launch campaigns for 'ev route planner app' and 'delivery route planner app' with exact match. | medium | now |
| App Store Optimization App stores | High competition in App Store (48 apps). Need to target long-tail keywords like 'ev route planner' to gain visibility. | Optimize title and keywords for 'ev route' and 'delivery' to bypass broad 'route planner' competition. | medium | now |
| Reddit/HackerNews Communities | Active discussions on EV route planning and delivery logistics. High engagement in niche communities. | Share 'Show HN' style launch post in r/electricvehicles and r/deliverydrivers. | low | at launch |
| EV Charging Networks Partnerships and integrations | Potential for integration or referral partnerships with charging networks. | Identify top 5 EV charging networks and reach out for API integration or partnership. | high | later |
Metrics:
Interview questions:
| Risk | What to do |
|---|---|
| High competition from general map apps (Google, Apple). | Focus on niche features (EV charging, delivery optimization) that general maps do not offer deeply. |
| Declining overall demand for 'route planner app'. | Pivot marketing to high-growth sub-niches (EV, delivery) which show stable or growing intent. |
| High customer acquisition cost (CAC) from paid search. | Rely on organic SEO for long-tail keywords and community marketing to reduce paid spend. |
| Data accuracy for EV charging stations. | Partner with charging networks or use reliable third-party APIs to ensure data freshness. |
The report was written by a language model from the collected research data and may be inaccurate; each recommendation cites its source, verify it against the raw data. Generated 2026-09-29T09:58:28+00:00.
Data: search demand, search results, the App Store, public-interest and developer community signals. The verdict is computed by rules from these numbers; the explanation and the plan are written by a language model. Both are evidence to check, not a promise.
There is demand, but not everything is in its favour. TGGET scored “route planner app” 0 on a scale from -6 to +5. The verdict is “Needs validation”.
TGGET measured 1,300 monthly searches for “route planner app” in the United States in September 2026. Search interest is about stable: -19% over a year.
1 of 3 checked search results is weak and 0 are strong. 48 competing apps were found in the App Store; 10 of them have more than 10,000 ratings, and the median app has 1,470 ratings.
A click in paid search costs about $6.38, and competitors in this niche charge for their products.
None of the phrases TGGET checked has weak search results, so there is no easy way in through search.
TGGET computes the verdict by rules from five measured factors: demand, its change over a year, competition in the app stores, the strength of the search results and the cost of paid traffic. Each factor adds or takes away points and the sum decides, so the same numbers always give the same answer. A language model writes the explanation and the plan; it does not choose the verdict.
Three full researches are free: demand, sub-niches, competitors, App Store and community signals, and a report like this one. Type a phrase or describe the idea in your own words.
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